- Guerrilla marketing : easy and inexpensive strategies for making big profits from your small business
by Jay Conrad Levinson; Jeannie Levinson; Amy Levinson), now in its 4th edition (2007).
- Guerrilla publicity . Levinson, J. C., Frishman, R., & Lublin, J. (2002). Avon, MA: Adams Media Corp.
- Guerrilla marketing handbook, Levinson, J. C., & Godin, S. (1994). Boston: Houghton Mifflin.
and numerous other books on the same general theme.
- Guerrilla networking by Jay Conrad Levinson and Monroe Mann (2007). New York: Stardom Books & Author House
- Levinson, Jay Conrad and Gibson, Shane. Guerrilla Social Media Marketing. Irvine: Entrepreneur Press, 2010. ISBN 1-599183-838
Jay C. LevinsonJay Conrad Levinson