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Guerrilla Marketing for the Home-Based Business
Guerrilla Marketing for the HomeBased Business
Author: Jay Conrad Levinson, Seth Godin
American business is in the midst of cataclysmic change. Corporations, re-engineering themselves to compete in the new global marketplace, lay off millions of employees, then outsource the services they performed, often to the former employees themselves. Disillusioned employees are voluntarily leaving the corporate nest in record numbers to set...  more »
ISBN-13: 9780395742839
ISBN-10: 0395742838
Publication Date: 11/29/1995
Pages: 192
Rating:
  • Currently 4/5 Stars.
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4 stars, based on 2 ratings
Publisher: Houghton Mifflin
Book Type: Paperback
Other Versions: Audio CD
Members Wishing: 0
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 reviewed Guerrilla Marketing for the Home-Based Business on + 8 more book reviews
Great tips on small business marketing.


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