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Bigwig Briefs: Guerrilla Marketing - The Best of Guerrilla Marketing
Bigwig Briefs Guerrilla Marketing The Best of Guerrilla Marketing
Author: Jay Conrad Levinson
Best selling author Jay Levinson shares the now world famous principles behind guerrilla marketing, in the first ever "brief" written on the subject. Items discussed include the Principles Behind Guerrilla Marketing, What Makes a Guerrilla, Attacking the Market, Everyone Is a Marketer, Media Matters, Technology and the Guerrilla Marketer, and D...  more »
ISBN-13: 9780613924061
ISBN-10: 0613924061
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Publisher: Turtleback Books
Book Type: Hardcover
Members Wishing: 0
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