Skip to main content
PBS logo
 
 

Book Reviews of Selling the Invisible : A Field Guide to Modern Marketing

Selling the Invisible : A Field Guide to Modern Marketing
Selling the Invisible A Field Guide to Modern Marketing
Author: Harry Beckwith
ISBN-13: 9780446520942
ISBN-10: 0446520942
Publication Date: 3/1/1997
Pages: 272
Rating:
  • Currently 4/5 Stars.
 13
4 stars, based on 13 ratings
Publisher: Warner Business Books
Book Type: Hardcover
Reviews: Amazon | Write a Review

2 Book Reviews submitted by our Members...sorted by voted most helpful

 reviewed Selling the Invisible : A Field Guide to Modern Marketing on + 18 more book reviews
Great book for anyone selling a service. Beckwith delivers great ideas and thoughts.
reviewed Selling the Invisible : A Field Guide to Modern Marketing on + 17 more book reviews
Excellent book for anyone in the insurance industry, or ANY market where your "product" isn't tangible. The tips in here are priceless!

Back to the Top ↑
By using this Web site, you confirm that you have read, understood, and agreed to be bound by the Terms of Use. As an Amazon Associate we earn from qualifying purchases.
US Patent Number 7,877,315 | Copyright © 2004 - 2024 PaperBackSwap.com. All Rights Reserved.