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Search - Profitable Customers: How to Identify, Develop and Keep Them (Professional Paperback Series)

Profitable Customers: How to Identify, Develop and Keep Them (Professional Paperback Series)
Profitable Customers How to Identify Develop and Keep Them - Professional Paperback Series
Author: Charles Wilson
How much importance do yo attach to the management of your customer base and your trade channels? How do you ensure that all sales, service and front-line staff are effective in maximizing your company's profitability? How much of your company's profits come from the top 5 per cent of customers? How many unprofitable customers do you...  more »
ISBN-13: 9780749428259
ISBN-10: 0749428252
Publication Date: 2/1999
Pages: 224
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Publisher: Kogan Page
Book Type: Paperback
Members Wishing: 0
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