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Search - List of Books by Fred Wiersema

Total Books: 24
The B2B Agenda The Current State of B2B Marketing and a Look Ahead
Customer Intimacy Build the Customer Relationships That Ensure Your Company's Success
Customer Intimacy Pick Your Partners Shape Your Culture Win Together
Customer Intimacy  Pick Your Partners Shape Your Culture Win Together
The Discipline of Market Leaders
The Discipline of Market Leaders (Audio Cassette)Audio Cassette
ISBN-13: 9781559351645
ISBN-10: 1559351640
Genres: Business & Money, Business, General
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Discipline of Market Leaders
Discipline of Market Leaders (Audio Cassette)Audio Cassette
ISBN-13: 9781565115750
ISBN-10: 1565115759
Genre: Business & Money
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The Discipline of Market Leaders Choose Your Customers Narrow Your Focus Dominate Your Market
The Discipline of Market Leaders Choose Your Customers Narrow Your Focus Dominate Your Market
Discipline of Market Leaders Choose Your Customers Narrow Your Focus Dominate Your Market
Innovation  Breakthrough Thinking at 3M DuPont GE Pfizer and Rubbermaid
Innovation Breakthrough Thinking at 3m Dupont Ge Pfizer and Rubbermaid [Businessmasters Series] (Hardcover)
ISBN-13: 9780887307713
ISBN-10: 088730771X
Genre: Business & Money
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L'Exigence du choix  Trois disciplines de valeur pour dominer ses marchs
The New Market Leaders
The New Market Leaders (Paperback)
ISBN-13: 9780743221375
ISBN-10: 0743221370
Genre: Business & Money
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The New Market Leaders Who's Winning and How in the Battle for Customers
The New Market Leaders  Who's Winning and How in the Battle for Customers
The New Market Leaders  Whos Winning And How In The Battle For Customers