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Book Review of Moments of Truth

Moments of Truth
Moments of Truth
Author: Jan Carlzon
Genres: Business & Money, Nonfiction
Book Type: Paperback
reviewed on + 63 more book reviews


The book was written in the 80's, however it is still a relevant and interesting read today. He headed the turnaround of 3 different tourism-related companies in the 70's and 80's and details the lessons he learned. I own probably 300 different books on business - everything from leadership, to customer loyalty, performance appraisals, hiring, even phone skills. Pretty much any book on technique written before the internet age is difficult to translate into today's challenges. However, this one stands the test of time. If you are at any level of management, this quick read will be a nice review of pitfalls to avoid and a few key principles to keep in mind. You'll read it in a weekend, enjoy his stories of success and failure, and come away with probably 3 or 4 key nuggets of wisdom that help keep you focused on success in your own organization. In my case, the most valuable tips I took away were not to become complacent during the good times but to always have a goal for "what's next", to recognize jobs well done even during the tough times, and not to become distracted with bad business opportunities that seem golden but distract from the primary success of your company. I'm happy to recommend it. Common sense, down to earth, good relevant examples of his real-life results, and it doesn't detract from the message that the main events happened 30 years ago.