Neesha H. reviewed on 12/27/2009 + 4 more book reviews

This is nowhere near as good as the Tipping Point. The book contains some interesting insights about how people develop instantaneous, not just "first," impressions, but the relevant points the author makes could have easily been condensed into one chapter. Nevertheless, it is a quick read and does have some interesting, thought-provoking ideas. This would be great for anyone interested in psychology or sociology.

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