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Search - If You're So Brilliant ...How Come You Don't Have and E-Strategy?: The Essential Guide to Online Business

If You're So Brilliant ...How Come You Don't Have and E-Strategy?: The Essential Guide to Online Business
If You're So Brilliant How Come You Don't Have and EStrategy The Essential Guide to Online Business
Author: Matt Haig
While taking account of the more cautions e-business climate, Matt Haig challenges his readers with his contention that a well-thought-out e-strategy is no longer a luxury but a necessity. In his acclaimed pragmatic and readable style, he puts the emphasis on cost-effectiveness and gives realistic advice that is relevant to both small and large ...  more »
ISBN-13: 9780749437275
ISBN-10: 0749437278
Publication Date: 8/1/2002
Pages: 160
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Publisher: Kogan Page
Book Type: Paperback
Members Wishing: 0
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