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Yes We Did! An inside look at how social media built the Obama brand
Yes We Did An inside look at how social media built the Obama brand
Author: Rahaf Harfoush
FOREWORD by Don Tapscott, author of Wikinomics and Grown Up Digital — The Obama campaign’s mastery of social media for everything from fundraising to volunteer coordination has been widely reported. Until now, there hasn’t been an in-depth analysis of how they did it. — In Yes We Did, new media strategist and campa...  more »
ISBN-13: 9780321631534
ISBN-10: 0321631536
Publication Date: 5/30/2009
Pages: 216
Edition: 1
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Publisher: New Riders Press
Book Type: Paperback
Members Wishing: 0
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