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Words That Work: It's Not What You Say, It's What People Hear
Words That Work It's Not What You Say It's What People Hear
Author: Frank Luntz
The nation's premier communications expert shares his wisdom on how the words we choose can change the course of business, of politics, and of life in this country In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in...  more »
Audio Books swap for two (2) credits.
ISBN-13: 9781401384883
ISBN-10: 1401384889
Publication Date: 1/2/2007
Rating:
  • Currently 4/5 Stars.
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4 stars, based on 1 rating
Publisher: Hyperion
Book Type: Audio CD
Other Versions: Paperback, Hardcover
Members Wishing: 1
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 reviewed Words That Work: It's Not What You Say, It's What People Hear on
written by a very pompous author


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