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Winning At Retail : Developing a Sustained Model for Retail Success
Winning At Retail Developing a Sustained Model for Retail Success
Author: Willard N. Ander, Neil Z. Stern
Praise for Winning At Retail "Winning at Retail offers the most effective strategies available for retailers. At McDonald’s, the ‘Quick-EST’ model is crucial, because being close and convenient to where our customers live, work, and shop helps us create maximum value. If you want to harness your company’s strengths to bec...  more »
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ISBN-13: 9780471473572
ISBN-10: 047147357X
Publication Date: 6/10/2004
Pages: 272
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Publisher: John Wiley Sons
Book Type: Hardcover
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