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Who's Raising Your Child?: Battling the Marketers for Your Child's Heart and Soul
Who's Raising Your Child Battling the Marketers for Your Child's Heart and Soul
Author: Laura J. Buddenberg, Kathleen M. McGee
Marketers are relentlessly pursuing our children. Trying to imprint their brand image on kids as young as two, they are advertising to children not only through the mass media but over the Internet, in school, on the street, even at slumber parties! The evidence shows that they are succeeding - kids are spending or influencing their parents to s...  more »
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ISBN-13: 9781889322599
ISBN-10: 1889322598
Publication Date: 1/2004
Pages: 180
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Publisher: Boys Town Press
Book Type: Paperback
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