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When Giants Stumble
When Giants Stumble
Author: Robert Sobel, Robert Sobel
A noted business historian presents captivating profiles of corporate blunders, with illuminating insights into the misguided motives that make promising concepts fail and industry giants crumble. Packard, E.J. Korvette, RCA, Drexel Burnham Lambert, Pabst, Schwinn. Once industry leaders, these companies all suffered devastating--and, in some c...  more »
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ISBN-13: 9780735200593
ISBN-10: 0735200599
Publication Date: 6/1/1999
Pages: 256
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Publisher: Prentice Hall Press
Book Type: Hardcover
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