Skip to main content
PBS logo
 
 

Search - What Customers Want: Move Them to Buy, Buy More, and Keep on Buying

What Customers Want: Move Them to Buy, Buy More, and Keep on Buying
What Customers Want Move Them to Buy Buy More and Keep on Buying
Author: Michael R. Solomon
Consumer response is the ultimate test of every product, service, and marketing strategy and, ultimately, every business. But most businesses need far deeper understanding of customers: how they behave, what they want (and don't want), and what really motivates them to action. In The Truth About What Customers Really Want , world-renowned custo...  more »
ISBN-13: 9780273726975
ISBN-10: 0273726978
Pages: 224
Rating:
  ?

0 stars, based on 0 rating
Publisher: Pearson Prentice Hall
Book Type: Paperback
Members Wishing: 0
Reviews: Amazon | Write a Review


Genres: