Webmastering for Dummies Author:Daniel A. Tauber, Brenda Kienan Until recently, if you wanted to learn Webmastering, you had to enroll in the school of hard knocks. Now, with Webmastering For Dummies, you can take advantage of the hard-won expertise of two Webmastering pioneers. In this easy-to-understand reference, Daniel A. Tauber shares the technical know-how he's gained implementing and ... more »administering Web servers for major organizations. Coauthor Brenda Kienan, meanwhile, offers the inside scoop on creating content, managing online content providers, and publishing online successfully. Whether you yourself are a Webmaster, aspire to be one, or are looking to hire one, Webmastering For Dummies is the complete, one-of-a-kind reference you need. You'll discover how to Become the Jack or Jane of all trades if you need to be or specialize in content development, production, design, programming, or management Ensure that your site is listed correctly and prominently in search engines and directories Determine appropriate goals for your site and measure your progress toward them Steer clear of legal pitfalls Develop a good budget and stay within it Decide whether to run your own Web server hardware or have an Internet Presence Provider (IPP) do it for you Help users find what they want on your site quickly Incorporate databases into your Web site for dynamic pages« less