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The Way of the Warrior : Business Tactics Techniques From History's Twelve Greatest Generals
The Way of the Warrior Business Tactics Techniques From History's Twelve Greatest Generals
Author: James F. Dunnigan, Daniel Masterson, Daniel Masterson Jr
Business and war: both are forms of conflict, and both have more in common than people think. Business, like war, is the art of outdoing the competition. Businesses, like armies, need to practice strategic thinking and understand the nature of competitive conflict. CEOs devise business plans to win in the marketplace; generals use strategic thin...  more »
ISBN-13: 9780312170615
ISBN-10: 0312170610
Publication Date: 10/15/1997
Pages: 224
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Publisher: St. Martin's Press
Book Type: Hardcover
Members Wishing: 0
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