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Updating Your Marketing Strategy: Leading Executives on Leveraging New Technologies and Strategies to Increase Visibility and Grow Revenue (Inside the Minds)
Updating Your Marketing Strategy Leading Executives on Leveraging New Technologies and Strategies to Increase Visibility and Grow Revenue - Inside the Minds
Author: Hayes Roth, Ruth Papazian, Dave Knox, Tracy Richards, Gary Survis, Randy Mowat, Jerome Nadel, Tyler Douglas, Eric Weiss, Peter Ruchatz, Lance Malesh, Ron Ringness, John Moore, Purnima Menon, Caroline MacDonald, Jonathan Bank, Rob Cameron
Updating Your Marketing Strategy provides an authoritative, insider's perspective on keeping your marketing department abreast of new trends and technologies while remaining focused on proven business tactics. Featuring marketing executives from leading companies across the country, this book addresses essential topics, such as effectively ident...  more »
ISBN-13: 9780314293428
ISBN-10: 0314293426
Publication Date: 1/1/2015
Pages: 174
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Publisher: Thomson Reuters
Book Type: Paperback
Members Wishing: 0
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