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Sur/petition
Sur/petition
Author: Edward De Bono
A look at the vast potential of the "integral values" that surround the purchase and use of products and services suggests that business leaders create "monopolies of values" by blending into their offerings an array of attendant conveniences. $40,000 ad/promo.
ISBN-13: 9780006379287
ISBN-10: 0006379281
Publication Date: 3/1/1993
Pages: 244
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Publisher: Fontana Press
Book Type: Paperback
Members Wishing: 0
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