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Strategic Marketing Problems (13th Edition)
Strategic Marketing Problems - 13th Edition
Author: Roger Kerin, Robert Peterson
Strategic Marketing Problems: Cases and Comments balances the concepts and tools useful for solving marketing problems with numerous case studies that challenge readers to apply what they?ve learned.
ISBN-13: 9780132747257
ISBN-10: 0132747251
Publication Date: 8/16/2012
Pages: 744
Edition: 13
Rating:
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4 stars, based on 1 rating
Publisher: Prentice Hall
Book Type: Hardcover
Members Wishing: 0
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