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Strategic Management of Technology and Innovation
Strategic Management of Technology and Innovation
Author: Robert A. Burgelman, Clayton M. Christensen, Steven C Wheelwright
The 5th Edition of Strategic Management of Technology and Innovation by Burgelman, Christensen, and Wheelwright continues its unmatched tradition of market leadership, by using a combination of text, readings, and cases to bring to life the latest business research on these critical business challenges. Strategic Management of Technology and Inn...  more »
ISBN-13: 9780073381541
ISBN-10: 0073381543
Publication Date: 7/7/2008
Pages: 1,088
Edition: 5
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Publisher: McGraw-Hill/Irwin
Book Type: Hardcover
Other Versions: Paperback
Members Wishing: 0
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