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Strategic Management
Strategic Management
Author: Alex Miller
Miller clearly takes a stand. The text emphasizes developing a competitive advantage for the purpose of achieving superior financial performance. This central focus forms an integrating theme demonstrated from the start by the, "Architecture of Strategy" framework. The nature of strategic management is changing in such a way that all managers,...  more »
ISBN-13: 9780070430143
ISBN-10: 0070430144
Publication Date: 8/1/1997
Pages: 1,088
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Publisher: McGraw-Hill Companies
Book Type: Hardcover
Other Versions: Paperback
Members Wishing: 0
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