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Strategic Communication in Business and the Professions (7th Edition) (MyCommunicationKit Series)
Strategic Communication in Business and the Professions - 7th Edition - MyCommunicationKit Series
Author: Dan O'Hair, Gustav W. Friedrich, Lynda Dee Dixon
Strategic Communication discusses the four essential elements of effective communication - setting goals, knowing the audience, mastering skills, and managing anxiety. For the successful communicator this book provides the both framework and the necessary tools. This Seventh Edition helps the reader address the current chall...  more »
ISBN-13: 9780205693115
ISBN-10: 0205693113
Publication Date: 2/25/2010
Pages: 456
Edition: 7
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Publisher: Allyn & Bacon
Book Type: Paperback
Members Wishing: 0
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