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Storyselling for Financial Advisors: How Top Producers Sell
Storyselling for Financial Advisors How Top Producers Sell
Author: Scott West, Mitch Anthony
Learn what makes a client trust you to be their financial advisor. — Put the power of story telling into selling financial products. The authors explain the process of making these intuitive connections, then translate their findings into understandable and practical strategies that any financial professional can use. They present actual storie...  more »
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ISBN-13: 9780793136643
ISBN-10: 0793136644
Publication Date: 1/12/2000
Pages: 256
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Publisher: Dearborn Trade, a Kaplan Professional Company
Book Type: Hardcover
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