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Stop Selling and Start Leading: How to Make Extraordinary Sales Happen
Stop Selling and Start Leading How to Make Extraordinary Sales Happen
Author: James M. Kouzes, Barry Z. Posner, Deb Calvert
Make extraordinary sales happen!  In the Age of the Customer, sales effectiveness depends mightily on the buyer experience. Despite nearly-universal agreement on the need for creating value in every step of the buyer?s journey, sellers continue to struggle with how to create that value and connect meaningfully with buyers. New research bridges t...  more »
ISBN-13: 9781119446286
ISBN-10: 1119446287
Publication Date: 3/13/2018
Pages: 224
Edition: 1
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Publisher: Wiley
Book Type: Hardcover
Members Wishing: 0
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