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Starting with the Shopper: Research Insights for Winning at Retail
Starting with the Shopper Research Insights for Winning at Retail
Author: Scott Young
In his latest book, Starting with the Shopper, author Scott Young shares insights, case studies and "lessons learned" from thousands of studies conducted by Perception Research Services, a global leader in packaging and shopper marketing research. — Gather many actionable insights on key shopper marketing challenges, including: — --Breaking throug...  more »
ISBN-13: 9781941688236
ISBN-10: 1941688233
Publication Date: 12/5/2014
Pages: 136
Edition: First
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Publisher: Paramount Market Publishing, Inc.
Book Type: Paperback
Members Wishing: 0
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