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Starting and Running a Successful Newsletter or Magazine (Starting Running a Successful Newsletter or Magazine)
Starting and Running a Successful Newsletter or Magazine - Starting Running a Successful Newsletter or Magazine Author:Cheryl Woodard Written by the co-founder of three of the most successful magazines of all time PC Magazine, PC World and Macworld, this practical, informative book discusses: raising start-up money attracting the best help choosing the right marketing strategies creating a solid subscription base building loyalty among reade... more »rs and advertisers competing effectively publishing successfully on the Internet. The book also includes an expanded resources chapter sprinkled with websites and software and publishing services.« less