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Star Wars: George Lucas and the Rise of the Summer Blockbuster
Star Wars George Lucas and the Rise of the Summer Blockbuster Author:The Associated Press Since the release of Star Wars on May 25, 1977, by 20th Century Fox, it and the subsequent film series has became a worldwide pop culture phenomenon. Star Wars has spawned an extensive media franchise called the "Expanded Universe" including books, television series, computer and video games, and comic books. The Associated Press reporting foll... more »ows the success of this international phenomenon.« less