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The Smarter Screen: Surprising Ways to Influence and Improve Online Behavior
The Smarter Screen Surprising Ways to Influence and Improve Online Behavior
Author: Shlomo Benartzi, Jonah Lehrer
A leading behavioral economist shows how businesses can improve consumer thinking and decision-making on screens. — The typical American office worker now spends the majority of his or her waking hours staring at a screen. In the 21st century, every business is a digital business, which is why it?s so critical to understand how we think and behav...  more »
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ISBN-13: 9781611764215
ISBN-10: 1611764211
Publication Date: 9/15/2015
Edition: Unabridged
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Publisher: Penguin Audio
Book Type: Audio CD
Other Versions: Paperback, Hardcover
Members Wishing: 0
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