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Selling Services: Marketing for the Consulting Professional (Psi Successful Business Library)
Selling Services Marketing for the Consulting Professional - Psi Successful Business Library Author:Paul O'Neil Spells out clearly each stage of customer development - from getting to your first client to getting paid. Offers a definable procedure for communication to meet the challenge of understanding & changing people's perceptions, with solutions. Paper. DLC: Consultants - Marketing.