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The Second Curve
The Second Curve
Author: Ian Morrison, Ian Morrison
"A REAL EYE OPENER . . . THE FUTURE IS GROWTH AND THAT GROWTH IS ON THE SECOND CURVE." — --George Harvey, Chairman, President, and CEO Pitney Bowes, Inc. — In The Second Curve, Ian Morrison creates a revolutionary new business model that can be used no matter what the market upheaval. His theory is deceptively simple: you must ride the first curve...  more »
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ISBN-13: 9780345405418
ISBN-10: 0345405412
Publication Date: 1/15/1996
Pages: 272
Rating:
  • Currently 3.5/5 Stars.
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3.5 stars, based on 1 rating
Publisher: Ballantine Books
Book Type: Hardcover
Other Versions: Paperback
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