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Robert T. Moran's Cultural Guide to Doing Business in Europe
Robert T Moran's Cultural Guide to Doing Business in Europe
Author: Michael Johnson, Robert T., Ph.D. Moran
Forging business links with new trading partners is hazardous enough in any country, but when dealing with unfamiliar cultural traditions potential problems abound. This volume analyzes each of the European countries and follows the formulae with new chapters on Ukraine, Russia and the Eastern European countries. These have been written to take ...  more »
ISBN-13: 9780750608312
ISBN-10: 0750608315
Pages: 156
Edition: 2 Sub
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Publisher: Butterworth-Heinemann
Book Type: Paperback
Members Wishing: 0
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