Publishing ShortRun Books Author:Poynter, Dan Poynter Dan Poynter describes the new techniques and machinery available for producing professional-quality softcover and hardcover books in small yet economical quantities. He demonstrates the short-cuts to setting type, pasting up, reproducing and binding written materials. Laser typesetting and advances in short-run printing and binding ha... more »ve reduced production costs and this 144-page book is an example of the techniques described. Poynter suggests that many reports and writings would be more presentable if published in book form. The book introduces an ideal do-it-yourself system for educators needing just a few copies of a special book for a class, business executives who need professional-looking materials for presentations, poets who desire a small private printing, publishers who wish to test the market before investing in a large press run, authors who are trying to get the attention of a publisher (it is easier to sell a book than a manuscript), printers who want to make a dummy of a book and anyone who is in a hurry to break into print. Often book printers require several weeks to print a job a quick printer can handle in days.« less