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Present Yourself: Using SlideShare to Grow Your Business
Present Yourself Using SlideShare to Grow Your Business Author:Kit Seeborg, Andrea Meyer Get up to speed on the features and functionality of SlideShare, and discover how this essential platform for business professionals has been instrumental in changing how companies put themselves on the Web. Present Yourself not only provides a step-by-step guide for learning how SlideShare works, it also puts marketing principles and business t... more »rends in context to help you understand how SlideShare can boost your business.The chapters focus on topics that are platform-agnostic (general principles that apply to other online presentation tools, such as Prezi and Scribd), and then present case studies from SlideShare users to demonstrate the points made in the chapter. The final chapter uses actual use case examples of how SlideShare is implemented in several industries.You?ll learn:Trends and technologies for visual communication in business How to get started with online presentations using SlideShare The role of vents and public speaking in building community and thought leadership for your organization Elements of content marketing that make it effective, and how presentations fit into content marketing strategy How to incorporate research, prospecting, and sales into presentation strategy Types of research available on SlideShare and how to research competitors How to collaborate techniques within teams and between companies and their clients How to recruit, hire, and get hired with presentations, including personal branding, resumes, and differentiating yourself in the job market with SlideShare Ways specific industries, organizations, and market sectors use online presentations to meet business needs« less