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Odyssey: Pepsi to Apple... a Journey of Adventure, Ideas and the Future
Odyssey Pepsi to Apple a Journey of Adventure Ideas and the Future
Author: John Sculley, John A. Byrne
'Do you want to spend the rest of your life selling sugared water or do you want a chance to change the world?' So began John Sculley's engagement with Apple Computer. He went from managing a huge global and very traditional beverage company to leading a bleeding-edge of technology innovation center. — This fantastic book describes hi...  more »
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ISBN-13: 9780060915278
ISBN-10: 0060915277
Publication Date: 10/1988
Pages: 450
Rating:
  • Currently 4/5 Stars.
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4 stars, based on 1 rating
Publisher: Harpercollins
Book Type: Paperback
Other Versions: Hardcover
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About John Sculley's tenure at Apple computers, during which Steve Jobs left the company.


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