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Book Reviews of NoBrow : The Culture of Marketing - the Marketing of Culture

NoBrow : The Culture of Marketing - the Marketing of Culture
NoBrow The Culture of Marketing the Marketing of Culture
Author: John Seabrook
ISBN-13: 9780375405044
ISBN-10: 0375405046
Publication Date: 2/15/2000
Pages: 224
Rating:
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0 stars, based on 0 rating
Publisher: Knopf
Book Type: Hardcover
Reviews: Amazon | Write a Review

3 Book Reviews submitted by our Members...sorted by voted most helpful

arianna avatar reviewed NoBrow : The Culture of Marketing - the Marketing of Culture on + 21 more book reviews
Helpful Score: 2
"Eh." That was largely my response on finishing this book. It contained a lot of interesting cultural references, and I really enjoyed the chapter on George Lucas, but for the most part, it didn't grab me. It cast an interesting light on how culture & advertising have really merged into one these days, and so I believe I learned a bit, overall. But I doubt I would pick up another of Seabrooks' books.
mugndoli avatar reviewed NoBrow : The Culture of Marketing - the Marketing of Culture on + 91 more book reviews
Helpful Score: 2
"eh" exactly arianna
imagine my surprise when i finished this book and read the reviews before writing my own, only to see my exact thought already expressed!
it is a good book- lots of interesting information. maybe the scope is too broad without being broad enough (does that make sense???). or too narrow?
i did learn some things but no where near as much as i would have hoped
might read another book he has written- probably wont
reviewed NoBrow : The Culture of Marketing - the Marketing of Culture on + 51 more book reviews
a combination of exhilarating freedom and claustrophobia, this is the mall of America.