News Releases and Book Publicity Author:Dan Poynter News Releases and Book Publicity shows you how to draft news releases and other publicity for your books. After book reviews, news releases are your most effective and least expensive form of book promotion and you may send one out every month. Yet, few publishers use or even know about news releases. Newspaper and magazine editors want to p... more »ass on interesting information to their readers. The trick is to draft an interesting news release (tied into your book) that the editor will want to use. If you are not sending out a news release on each book every 30 days, get this Report. Step-by-step instructions, paint-by-the-numbers format outlines, many examples and resources are included.« less