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News Management: The Anatomy of Spin
News Management The Anatomy of Spin
Author: Joy Johnson, Lynda Dyson
Based on in-depth interviews with news managers, press officers and Joy Johnson's own experience as Director of Communications for the Labour Party, this book raises crucial ethical questions and explores media activities through case studies on strategies deployed by politicians, corporations and charities.
ISBN-13: 9780415216074
ISBN-10: 0415216079
Pages: 232
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Publisher: Routledge
Book Type: Library Binding
Other Versions: Paperback
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