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The New Strategic Selling
The New Strategic Selling
Author: Robert B. Miller
One of the best books on selling ever published, The New Strategic Selling has changed sales and marketing for ever. Rejecting manipulative tactics and emphasizing process, Strategic Selling presented the idea of selling as a joint venture and introduced the influential concept of Win-Win. The response to Win-Win was immediate, and it helped to ...  more »
ISBN-13: 9780749462949
ISBN-10: 0749462949
Publication Date: 11/5/2012
Pages: 288
Edition: 3rd Revised
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Publisher: Kogan Page
Book Type: Paperback
Members Wishing: 0
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