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Neuromarketing: Understanding the Buy Buttons in Your Customer's Brain
Neuromarketing Understanding the Buy Buttons in Your Customer's Brain Author:Patrick Renvoise, Christophe Morin Unveiling a remarkable combination of the latest brain research and revolutionary marketing practices, authors Patrick Renvoise and Christophe Morin teach highly effective techniques to build and deliver powerful, unique, and memorable messages that will have major, lasting impact on any audience.