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The National Basketball Association: Business, Organization and Strategy
The National Basketball Association Business Organization and Strategy
Author: Frank P. Jozsa, Jr
The National Basketball Association (NBA) is widely recognized as an entertaining and innovative league whose teams play regular season and postseason games in packed arenas at home and away sites in the United States and Canada. This book discusses the development, growth, and success of the 61-year-old NBA from a business perspective. Covering...  more »
ISBN-13: 9789814313902
ISBN-10: 9814313904
Publication Date: 10/19/2010
Pages: 280
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Publisher: World Scientific Publishing Company
Book Type: Hardcover
Members Wishing: 0
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