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More Mr. Product: The Graphic Art of Advertising's Magnificent Mascots 1960?1985
More Mr Product The Graphic Art of Advertising's Magnificent Mascots 19601985 Author:Warren Dotz, Masud Husain In More Mr. Product, readers meet advertising characters of the 1960s, ?70s, and beyond, completing the story so artfully introduced in Meet Mr. Product. This vibrant, colorful tribute to pop culture treats readers to icons such as Cap?n Crunch, Goofy Grape, and Chokey the Smog Dog, as well as hundreds of rare and little-known characters that su... more »rprise even the most avid collectors of advertising ephemera. Citing more than 30 significant historical events and their influence on design, this clever compendium of commercial art profiles the origins of the characters in popular culture. It also offers fascinating insights on the evolution of commercial design. Far-out faces and a host of expertly curated characters fill More Mr. Product?s pages, making this the ultimate trove for designers, illustrators, and pop culture fanatics alike.« less