Skip to main content
PBS logo
 
 

Search - Moderating to the Max: A Full-Tilt Guide to Creative Insightful Focus Groups and Depth Interviews

Moderating to the Max: A Full-Tilt Guide to Creative Insightful Focus Groups and Depth Interviews
Moderating to the Max A FullTilt Guide to Creative Insightful Focus Groups and Depth Interviews
Author: Jean Bystedt
Moderating to the Max provides you with detailed instructions for more than 20 techniques that will deepen focus group findings and bring life to a fading group. From perceptual mapping to personification, you will never again have to guess whether the technique is the right one for the occasion. This guide will enhance and broaden the work of m...  more »
ISBN-13: 9780972529013
ISBN-10: 0972529012
Publication Date: 8/2003
Pages: 150
Rating:
  ?
0 stars, based on 0 rating
Publisher: Paramount Market Publishing
Book Type: Hardcover
Other Versions: Paperback
Members Wishing: 0
Reviews: Amazon | Write a Review



Back to the Top ↑
By using this Web site, you confirm that you have read, understood, and agreed to be bound by the Terms of Use. As an Amazon Associate we earn from qualifying purchases.
US Patent Number 7,877,315 | Copyright © 2004 - 2024 PaperBackSwap.com. All Rights Reserved.