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Media of Mass Communication, Study Edition (10th Edition)
Media of Mass Communication Study Edition - 10th Edition
Author: John Vivian
Updated in a new 10th edition, Media of Mass Communication balances the principles and foundations of media literacy with lively examples, streamlined coverage, and a robust media package. It helps students see why the media are in such a tumultuous transition and provides tools for understanding the reshaping of the entire media industry.   T...  more »
ISBN-13: 9780205029365
ISBN-10: 0205029361
Publication Date: 2/18/2011
Pages: 552
Edition: 10
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Publisher: Allyn & Bacon
Book Type: Paperback
Members Wishing: 0
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