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McIlhenny's Gold: How a Louisiana Family Built the Tabasco Empire
McIlhenny's Gold How a Louisiana Family Built the Tabasco Empire Author:Jeffrey Rothfeder In this fascinating history, Jeffrey Rothfeder tells how, from a simple idea?the outgrowth of a handful of peppers planted on an isolated island on the Gulf of Mexico?a secretive family business emerged that would produce one of the best-known products in the world. A delectable and satisfying read for both Tabasco fans and business buffs, ... more »McIlhenny's Gold is the untold story of the continuing success of an eccentric, private company; a lively history of one of the most popular consumer products of all times; and an exploration of our desire to test the limits of human tolerance for fiery foods.« less