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Marketing
Marketing
Author:
Grewal/Levy's Marketing was designed for today?s social, mobile and digital student population, with an emphasis on how firms analyze, create, deliver, communicate, and capture value. Underscoring that even the best products and services will go unsold if marketers cannot communicate their value, Marketing explores both fundamentals and new mark... more »
Author:
Grewal/Levy's Marketing was designed for today?s social, mobile and digital student population, with an emphasis on how firms analyze, create, deliver, communicate, and capture value. Underscoring that even the best products and services will go unsold if marketers cannot communicate their value, Marketing explores both fundamentals and new mark... more »
ISBN-13: 9780077729028
ISBN-10: 0077729021
Publication Date: 1/26/2015
Pages: 736
Edition: 5
Rating: ?
ISBN-10: 0077729021
Publication Date: 1/26/2015
Pages: 736
Edition: 5
Rating: ?
0 stars, based on 0 rating
Publisher: McGraw-Hill Education
Book Type: Hardcover
Other Versions: Paperback
Members Wishing: 0
Reviews: Amazon | Write a Review
Book Type: Hardcover
Other Versions: Paperback
Members Wishing: 0
Reviews: Amazon | Write a Review
Genres:
