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Marketing Management
Marketing Management
Author:
Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today's marketing theory and practice. Remaining true to its gold-standard status, the fourteenth ... more »
Author:
Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today's marketing theory and practice. Remaining true to its gold-standard status, the fourteenth ... more »
ISBN-13: 9780132102926
ISBN-10: 0132102927
Publication Date: 2/18/2011
Pages: 816
Edition: 14
Rating: ?
ISBN-10: 0132102927
Publication Date: 2/18/2011
Pages: 816
Edition: 14
Rating: ?
0 stars, based on 0 rating
Publisher: Pearson Prentice Hall
Book Type: Paperback
Other Versions: Hardcover
Members Wishing: 1
Reviews: Amazon | Write a Review
Book Type: Paperback
Other Versions: Hardcover
Members Wishing: 1
Reviews: Amazon | Write a Review
Genres:
