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Search - Marketing Management, Fourteenth Canadian Edition (14th Edition)

Marketing Management, Fourteenth Canadian Edition (14th Edition)
Marketing Management Fourteenth Canadian Edition - 14th Edition
Author: Philip R Kotler, Kevin Lane Keller, Subramanian Sivaramakrishnan, Peggy H. Cunningham
Marketing Management 14e  is the #1 selling marketing management textbook worldwide and it consistently delivers on its brand promise: to be the first to reflect changes in marketing theory and practice.
ISBN-13: 9780132161077
ISBN-10: 0132161079
Publication Date: 3/15/2012
Pages: 816
Edition: 14
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Publisher: Pearson Education Canada
Book Type: Hardcover
Members Wishing: 0
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