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Search - Marketing 2000 Edition Library With Upgrade Cd-rom, Eleventh Edition

Marketing 2000 Edition Library With Upgrade Cd-rom, Eleventh Edition
Marketing 2000 Edition Library With Upgrade Cdrom Eleventh Edition
Author: William M. Pride, O. C. Ferrell
Derived from the American text by Pride and Ferrell, this marketing textbook features integration of product and market examples, statistics and practices. The coverage, examples, cases and updates are addressed to the contemporary European student. Ancillary package available upon adoption.
ISBN-13: 9780618098392
ISBN-10: 0618098399
Publication Date: 7/11/2000
Edition: 11
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Publisher: Houghton Mifflin Company
Book Type: Hardcover
Members Wishing: 0
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