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Management of a Sales Force (Mcgraw-Hill/Irwin Series in Marketing)
Management of a Sales Force - Mcgraw-Hill/Irwin Series in Marketing Author:Rosann L. Spiro, William J. Stanton "Management of a Sales Force" is the No 1 selling text in this market. This book covers the concepts and applies the theories associated with managing a sales force. This text is praised for its practical, applied, student friendly approach.